Rob Salkowitz is a writer, speaker, consultant and educator specializing in making complicated stories simple. He has chronicled the transformation of media, entertainment, entrepreneurship and fan culture as an author, freelance journalist, and senior contributor to Forbes. He has worked with global businesses, organizations, agencies, startups and individuals to develop marketing and communication strategy, specializing in finding the larger business and social value in complex or technical products and services. Rob also speaks at events worldwide as a keynoter, panelist and moderator.
RS Associates is a strategic consulting firm with specialties in three practice areas:
Storytelling for Startups: Working with startups and their allies (Incubators, Accelerators, Investors and VCs) to help new companies hone their pitch, market positioning and differentiated value proposition.
Fathom Fandom: Working with clients to understand and authentically engage with fan culture. We can help spark social conversations, identify influencers and trends and exhibit at fan events.
Insight Forward: Helping organizations research, identify and understand future trends in their business, industry and the world. We specialize in the convergence of social trends, demographics and technology innovation.
Recent stories by Rob on Forbes:
- The Concept Art Association awards honor the artistic geniuses behind the year's most visually impactful media and games.
- Creators of KPop Demon Hunter, other leading art and animation projects, highlight art-centric show for professionals and fans
- ReedPOP is partnering with Australian digital marketing platform Komo Technologies to add a new layer of engagement to an already chaotic event.
- At New York Comic Con, six leading figures in the comics industry will be inducted into the Harvey Award Hall of Fame.
- With most of the major publishers now available on most digital platforms, it's up to readers to decide which features are most important to them.
